Marketing and Communications

The Office of Marketing and Communications is a team of professional writers, designers, marketers, strategists, web developers, content specialists and communications professionals.

The Office of Marketing and Communications is a team of professional writers, designers, marketers, strategists, web developers, content specialists and communications professionals.

We are responsible for the overall integrated marketing communications plan for Delaware Valley University.

We strengthen DelVal's visibility and brand.

We lead the strategic direction for DelVal's graphic identity and core messaging.

We maintain DelVal's website and social media efforts, create and distribute publications, including Horizons, and match on-campus experts with media outlets.

Our priorities are to promote Delaware Valley University as the active learning community it is to prospective students and their families, current students, alumni, donors and the community.

We tell the stories of our faculty and staff providing knowledge and experience to our students and alumni as they tackle the most important issues of our time.


Delaware Valley University respects the privacy of visitors to our site, This statement is present to inform site visitors of the information that is collected; the means by which data is collected; and how collected information is utilized.

By using our site, you imply consent to the policy below. If you have concerns or questions with the policy below, please discontinue your visit to and/or contact us at


Delaware Valley University may monitor the pages visited on our site; the reference page (previous page visited) used to navigate to our site; the date and time of the site visit; the duration of time spent on our site and each individual page; the operating system of the computer used to access our site; the Internet Browser used to access our site; capabilities of the Internet Browser used, including, but not limited to, screen resolution, browser release version, and media capabilities; the Internet Protocol address used to access our site; and the search queries used on our site.

We use data from Google's Interest-based advertising or 3rd-party audience data (such as age, gender, and interests) with Google Analytics in order to inform, optimize a visitor’s experience to our website and make business decisions that enhance the consumer experience. You may choose to opt out from Google’s advertising program. You may also adjust your Google ad settings.


Delaware Valley University utilizes third-party software to analyze a variety of information concerning visitor behavior on our website. While this information does contain some personal data, we do not collect your name, mailing address or other identifying information unless willfully submitted to us (e.g. a user-submitted form).

Our software providers use “cookies” to store information concerning visits to our site. Cookies are text files placed on your computer for authenticating, tracking, and maintaining information about site visitors. Cookies allow the analytical software to monitor how individual visitors use the site.

You may refuse the use of cookies and other settings by adjusting your Internet Browser preferences. While this will help further protect your privacy, it may hinder your full use of the site, including, but not limited to, user-submitted forms, searches, and media.

Delaware Valley University utilizes this information to determine how visitors use our site. This information helps us to make our site as user-friendly as possible by anticipating visitor needs, preferences, and search goals.

We do not sell or share data. Our third-party software providers may be required to transfer this information to third parties when required to do so by law. Data collected through our analytical software is stored on external servers. This data is secured with the industry-recommended levels of encryption. While this data is considered secure by industry standards, Delaware Valley University assumes no liability should a data breach occur.  Please feel free to contact with concerns regarding this aspect of our policy.


Certain portions of our site invite users to submit personal data for various purposes.

By submitting personal data, you imply consent for this information to be used by Delaware Valley University for the purposes indicated. This use may include, but is not limited to, registration, communication and survey purposes.

Requests for further information will be directed to the appropriate department to respond to your request. This information may be stored in order to respond to future requests and in order to facilitate improvements to our site.

We will not sell, exchange, or otherwise distribute your personally-identifiable information to non-affiliated sources without your prior consent, unless required by law.

If you have entered personal data for communication purposes, you may elect to opt out of future communications. Please contact with the following information should you choose to opt out of future communication: your name; the manner in which you were contacted or asked to be contacted by Delaware Valley University; the date of the latest communication you received from Delaware Valley University; the date or approximate date you initially submitted data for communication purposes.


Delaware Valley University may refer visitors to external sites that contain additional resources on academic, social, educational, financial, and other information.

Delaware Valley University provides these hyperlinks for the benefit of visitors. We do not imply endorsement of content, nor do we establish control over these sites. As such, we cannot be held responsible for change of content, change of location, or change of ownership of third-party sites.

External sites do not adhere to the privacy policy of Delaware Valley University. Third-party sites may either have no privacy policy or have a privacy policy significantly different from the privacy policy of Delaware Valley University.

If there is a concern regarding the content of a third-party site, please direct any and all questions concerning the hyperlink to the


Delaware Valley University is committed to protecting the privacy of personal data. This policy outlines the acquisition, use, and disclosure of information provided to the University by students, parents, guardians, prospective students, alumni, employees, third-party business partners, and other campus community members. When information is submitted to the University, or you use University resources you consent to the collection, use, and disclosure of that information as outlined in this privacy policy. Delaware Valley University utilizes various technical, physical, and administrative controls to maintain the confidentiality, integrity, and availability of information within its business operations. We will not sell the personal information that you provide. Delaware Valley University will collect, maintain, and share the minimal amount of information needed to provide educational services, and meet accreditation, regulatory, and legal requirements.


To ensure that Delaware Valley University follows all laws and regulations regarding the protection of stakeholders’ information. It promotes transparency and gives individuals more control over the way their data is collected and used. Ensures Delaware Valley University has the appropriate safeguards to protect the confidentiality, integrity, and availability of data.


All University employees (faculty, staff, and student employees) students, prospective students, alumni, parents, guardians, and third-party business partners that work or are associated with Delaware Valley University data are responsible for following this policy.


The following are key contact persons with responsibilities for this policy:


Responsibility related to this policy

Information Security Officer

  • Provide Policy interpretation and clarification.
  • Provide general oversight for the implementation of this policy.
  • Provide information and respond to administrators, faculty, and staff inquiries concerning appropriate security controls

Director of Marketing and Communications

  • Assist with the dissemination of this policy to required mediums of communication.





Clarification of this policy



Provides definitions for terms used in the policy document and related policies or procedures that may be necessary to enhance understanding and compliance with the policy.


Meaning of terms as used in this policy


  • Active prevention of unauthorized access to information that is personally identifiable information (PII).
  • Freedom from unauthorized access to information deemed personal or confidential.
  • Freedom from being observed, monitored, or examined without consent or knowledge.

Personal Data

Any information that relates to an identified or identifiable individual

Personally Identifiable Information (PII)

Any representation of information that permits the identity of an individual to whom the information applies to be reasonably inferred by either direct or indirect means.

Examples of PII could include but are not limited to:

  • Social Security Numbers (SSN) or national identifiers
  • Driver’s license numbers or state and federal identification card numbers.
  • Tax Identification Numbers (Employer identification and vendor identification number)
  • Date of Birth, birthplace
  • Vehicle identification numbers
  • Bank account numbers, credit, and debit card numbers
  • Digital identity

Third-Party Relationship

Relationship with external entities. External entities may include, for example, service providers, vendors, supply-side partners, demand-side partners, alliances, consortiums, and investors, and may include both contractual and non-contractual parties

European Union

A unique partnership between 27 European countries, they are known as Member States or EU countries. They cover much of the European continent.

Educational services

Training or instructions given on different subjects


  • The University will only acquire the minimal amount of information to provide educational services and meet accreditation, regulatory, statutory, and legal requirements.
  • The University will collect and use personal data for the delivery of services and to comply with certain legal and regulatory requirements.
  • Type of data we will collect may include, but is not limited to:
  • First and Last Name
  • Email Address
  • Phone Number
  • Address
  • Financial information such as bank accounts, credit/debit cards
  • Usage Data
  • The data is collected through online forms and the use of cookies.
  • The University may use your personal data for the following purposes:
  • To provide and maintain our educational services.
  • Process your payment for purchases.
  • To manage your account to provision, de-provision, and manage your authorized access to services and courses.
  • To contact you by email, telephone calls, SMS, or other forms of communication

to provide you with news regarding campus events, timelines, schedules, advising, and alumni functions.

  • To manage your requests with the University.
  • For other purposes such as data analytics to identify usage trends and determine the effectiveness of programs and other educational services.
  • Distribution of collected information.
  • The University will not sell or distribute personal information to third parties.
  • We will not disclose, without your consent, personal information collected about you, except for certain circumstances in which disclosure is required by law.
  • Access to your information and questions regarding users’ rights to review, modify, or delete their previously provided personal information should be directed to
  • When you access various University services, we may collect information automatically, including, but not limited to the type of your device, your usage, the device’s unique ID, IP address, your mobile device operating system, internet browser, location, and other diagnostic data. This information is used to track usage and to improve and analyze our service. This information is also used to identify, protect, detect, respond to, and recover from any potential cyber-attacks.
  • Delaware Valley University has entered and may enter partnerships with third parties to provide various services to our stakeholders that may collect personal data to provide those services. These sites have their own privacy policies that you may reference. Examples include LMS, payment processing, security, and dining.
  • To provide these services we may collect your name, contact information, physical mailing address, other educational institutions attended IP address, and information for planning, enrollment, and participation in our educational programs that may include academic, health, athletic, and emergency contact information.
  • We collect details of interaction with us through enrollment, advising, and support services via online, email, in-person, phone, and teleconference to support student progression and student success.
  • Personal data collected for employment with the University is required by legal requirements such as local, tax, immigration, social security, and other laws as required.
  • If you are within the European Union this section applies to you regarding your rights.
    • You have the right to request access to your personal data and the correction of inaccurate data from the University.
    • You have the right to request that our university erase your personal data under certain conditions.
    • You have the right to request that the University restrict the processing of your personal data, under certain conditions.
    • You have the right to request that the University transfer the data we have collected to another organization, or to you, under certain conditions.
  • The University will apply the appropriate technical, administrative, and physical security controls to protect the confidentiality, integrity, and availability of your information.


There are no know exceptions to this policy. Any requests for exceptions must be discussed with the Information Security Officer and approved by the Chief Information Officer.

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Wrike Project Management
Marcom Request Form

Please submit all Marketing & Communications requests by completing this form.

Office Information

Monday-Friday | 8:30 a.m. – 4:30 p.m.
House 1 (on the corner of Campus Loop Drive and New Britain Road) 

Kathy Howell
Vice President

Marketing and Communications

Kelly Hydock
Director of Marketing Communications

Sarah Boyle
Creative Services Manager

Christopher Elliott
Manager of Copy and Content


Lexi Harrell
Administrative Assistant 

Leyla Danis
Manager of Social Media and Web

Social MediA Requests and Guidelines